We rarely think about it, but scent is all around us – and often we only notice it when it's absent, or when it suddenly becomes very prominent. Ye...

Are you bothered by an odor problem at home, in the office, or in your shop? You're not alone. Persistent odors can subtly affect your comfort, con...

From paw prints to fresh scents: how I keep my home pleasantI regularly look after a good friend's dog. We often go out together – from a morning w...

My name is Claudia, and it's great to have you reading along again. I'd love to take you into the enchanting world of scent.Scent is not only a ple...

Why scent branding makes your store recognizable and unforgettable As a retailer, you know how important first impressions are. The interior needs ...

When we think of shopping, we often think of what we see: colors, products, shelves. Or what we hear: music, voices, background noise. But what we ...

Some scents stay with you. The smell of the house where you grew up, of your grandma's linen cupboard, or that one holiday by the sea. Scent touche...

How the world smells different: scent culture in Europe For over twenty years I lived in Spain, a country where scent meets you everywhere – on th...